Green Business Alliance Blog

Green Business Alliance believes in utilizing the power of the Internet to educate on the importance of adopting environmentally sensitive business practices. Our blog is updated frequently with helpful tips for large and small companies and employees. We invite you to visit our blog regularly to gain valuable insights.

Power of the Greenified Seal

April 30, 2012

Going green may be the hip thing to do, but it is more than just a trend. Many people are trying to incorporate being greener into their everyday lives and are making deliberate choices such as searching out companies who are green. Which brings me to today’s topic – why the Green Business Alliance Greenified Seal matters.

When you display the Greenified Seal on your website, your windows or in your office, you are telling your customers and clients that you have made a conscious effort to adopt environmentally friendly business practices. In fact, you have made such an effort that you have third party verification – someone else other than you is saying “yes, this company has demonstrated a commitment to going green.”

The Greenified Seal assures the new breed of consumers that the business they are considering is one that cares about the environment and its employees. There are organizations that one can purchase a membership to, but in order to receive the Green Business Alliance Greenified Seal, the company actually has to embrace a green philosophy. This step is enough to create sales and business from environmentally concerned consumers.


Every Day is Earth Day!

April 24, 2012

Earth Day 2012 has come and gone. This past Sunday, April 22nd, countries spanning the globe came together in celebration of our planet. Reports say that more than 1 billion people across 192 countries celebrated Earth Day this year. Schools, Universities, Corporations, Individuals and Governments rallied, cleaned, celebrated and performed in honor of this 42nd annual event.

Disney Nature was in on the action as well with the premiere of their newest film, Chimpanzees. It has become a tradition for Disney Nature to premiere a film on Earth Day each year. They are a graphic and jaw-dropping reminder of how beautiful our planet is and how careful we must be with our precious resources.

We hope that you had a Green Earth Day and that one of your resolutions is to treat every day as Earth Day. We remind you to Greenify today for a better tomorrow!


Happy Earth Day 2012!!

April 22, 2012

Green Business Alliance would like to wish our members and visitors all the best for this Earth Day 2012!! Best wishes with your environmental resolutions to Greenify your business, home and fun this coming year.


Earth Day 2012...Mobilizing the Earth

April 4, 2012

You may be counting down the days to Earth Day, but I assure you, we at the Green Business Alliance, we are counting down the minutes to April 22, 2012.

This year the theme of Earth Day 2012 is "Mobilize the Earth." It is the 42nd Anniversary of Earth Day.

When Earth Day began in 1970, it was designed to inspire awareness and appreciation for the Earth's environment.

It was founded by U.S. Senator Gaylord Nelson, (D) Wisconsin as an environmental sort of “teach-in.” He announced his proposal to a fledgling conservation group in 1969, hoping that a grass-roots effort would prove to Washington that Americans in every state did care and at the same time, light a fire under the country's Greenification efforts, still in their infancy at the time.

After a bit of rooting around for a name, “Earth Day” just seemed logical, according to all involved and they got started organizing the actual event. It was clearly a movement just getting off the ground. The organizers, mostly volunteers and some still in school, were thrilled when New York City agreed to take part with then-Mayor John Lindsay saying that he would shut down Fifth Avenue for the event.

By the time the day rolled around, participation had swelled to 20 million Americans. There were massive coast-to-coast rallies and thousands of college and university-organized protests against the deterioration of the environment. Groups that had been fighting pollution in factors and industrial areas, trying to clean up oil spills, toxic dumps and raw sewage, and prevent spoilage from pesticides and chemical fertilizers used and over-used in our environment, all suddenly came together for a day of celebrating the Earth and recognizing their common values.

There are many ways to become involved...

•  Attend an Earth Day Event
•  Organize an Earth Day Event
•  Greenify your home or business
•  Join an Earth Day Campaign

Check out Earth Day Network's home page to find out more about Earth Day 2012... the history, ways to participate, programs (international, education and policy) or pledge an act of green.

It’s less than 3 weeks before the big day…plenty of time to take action and start thinking about your Green resolutions for Earth Day 2012!


Unplug Phantom Electricity

January 29, 2012

Did you know that many electronic devices and appliances, such as cell phones, PDAs, computers, printers, faxes, microwaves, dryers, copiers, televisions and more, consume energy even when turned off? While you sleep, when you go away, while in your house and even when you are not, these appliances are using small amounts of electricity and costing you money. This phenomenon is known as phantom electricity. It can actually cost your business or home a significant amount of money each year.

You may ask why a device or appliance that is turned off is actually using electricity. The answer is that when you turn an appliance, cell phone, computer, or monitor to the ‘off’ mode, it doesn’t actually turn completely off. Rather, it goes into a sleep or rest mode. While ‘not on,’ each device or appliance uses small amounts of energy in order to be ready to instantly work when it is switched back to the on mode.
 
In order to avoid phantom electricity usage, think about items that are plugged in to an outlet that you do not use frequently. Unplug them after each use. For devices or appliances that are used more regularly, consider plugging them into a power strip which when switched to the ‘off’ mode is actually not consuming electricity. The simple act of unplugging frequently can save you some money at home and work while reducing electricity waste and helping our environment.
 
Start a new habit…unplug!


Major League Baseball Goes Green at All-Star Game

July 14, 2011

From a LEED certified stadium, to RECs (renewable energy credits) to public transportation vouchers, recycling and more, Major League Baseball took many steps to integrate environmental stewardship into their recent All-Star Break at the Arizona Diamondback's Chase Field. 

For the complete story about MLB's effort to Greenify, click here http://www.huffingtonpost.com/allen-hershkowitz/the-greenest-all-star-gam_b_896259.html?ir=Sports.


Happy Earth Day 2011!

April 22, 2011

Green Business Alliance would like to wish our members and visitors all the best for this Earth Day 2011!! Best wishes with your environmental resolutions to Greenify your business, home and fun this coming year.


Greenifying: The Presidency

April 8, 2011

Have you ever listened to the President's weekly speeches?  I listen to them every weekend and I want to pass along a few words to you: sustainable, alternative energy, environmentally responsible and stewardship. 

These speeches are a long-standing tradition dating back to President Franklin Delano Roosevelt who delivered his weekly address via radio to a weary and tired nation and called them "fireside chats."  The country was troubled and economically depressed.  Roosevelt comforted the people by speaking to them. 

The White House speeches fell silent for awhile, but President Ronald Reagan revived it to tradition status once again and President George W. Bush moved it to the Internet with podcasts.  President Obama began putting out his speeches early, during the transitional period immediately after he was elected and through his inauguration to the present. (Over the years, the opposing political party has added their own weekly "response" speeches which are equally welcome.) 

In these speeches, you can hear the substance of what the President who speaks cares about and is committed to.   And whether you favor Mr. Obama or his political opponents, listening to these speeches, you can't help but be impressed with the man's commitment to environmental issues.   

On a weekly basis, he talks about the need to find alternative energy sources, to cut America's dependence on foreign oil and to find answers to both economic, business and environmental problems through American ingenuity.  He repeatedly says he believes that creativity and ability will find new paths and develop new solutions to any issues.  It's also a tradition of U.S. presidents to believe in Americans and American know-how.  It's good to see that tradition is changing, evolving and becoming a little greener.


Earth Day 2011

March 24, 2011

Earth Day 2011 is coming up next month and if you haven't taken a moment to get involved, this is the moment to spring into action.  

This year's theme is organized around A Billion Acts of Green®: Personal, Organizational and Corporate pledges to act sustainably. A Billion Acts of Green® is the largest environmental service campaign in the world and has organized 45 million actions to date.  

The elements of Earth Day 2011 will include Athletes for the Earth, which brings high profile Olympic and professional athletes to utilize their star power in support of environmentalism; the Canopy Project, which supports global reforestation; Green Schools, which hopes to greenify America's schools within the next generation; Creating Climate Wealth, which will gather 200 of the world's entrepreneurs to work on climate change and create a greener economy; Women and Green Economy(™), working to engage women in creation and development of global green economy; and Arts for the Earth, which celebrates the environmental artists of the world and hopes to make museums more sustainable. 

But those are just the big name projects.  Consider that Earth Day could be the opposite of a Lenten-style holiday of sacrifice.  Instead of giving up something, perhaps you gain something.  Instead of giving up mileage on your car, you gain a rider (or two) in a car pool. Instead of looking at bare walls in your office, add some plants or a miniature tree.  Instead of spending money on air conditioning this summer, add a fan and keep the air moving to save on electrical power usage. 

A Billion Acts of Green® can start in your office or home as you greenify in small ways.  Because with our Earth, every little bit helps this year and every year.


Don't Have a Cow?

March 3, 2011

I want to point out a type of small business that is coming up on the horizon that is so utterly green that you might want to chew it over.  It's called a "Meat Share."  If you're vegetarian, please look the other way while we discuss this interesting aspect of carnivorism. 

A "Meat Share" is when a group of interested meat enthusiasts get together and buy  a cow, then draw lots for shares, allowing a fair and equal distribution of the meat products to all participants. 

If the organizers are careful in their selection, this also allows them to search out locally bred and organically raised, grass-fed, leaner but still tender healthier cuts of beef at a better price than one can generally get by shopping in the best stores.  Imagine getting the greenest beef possible without the overhead cost and carbon footprint. 

The article that I read (http://www.washingtonpost.com/wp-dyn/content/article/2011/02/22/AR2011022202701.html) about a Washington, DC duo wanting dry-aged, locally produced, grass-fed healthier beef, set out to procure it for themselves.  They needed other participants and set out to gather them, making it fair for all involved. In doing so, they've educated themselves and the other participants about farm production techniques, best practices in butchering and procurement and even beef cooking techniques.    And they got bargain prices on highest quality beef to boot.   

Last night as I walked through the meat department at a certain national warehouse store, I checked out the prices on some of the cuts.  Even here, the "Meat Share" idea had merit as their prices would have resulted in savings here. 

We're not suggesting this idea can replace the big grocery chains right now.  But it's an idea for a small side business that provides a great benefit both financially, health-wise and in green living, too.   

And if you're a vegetarian, this is a reminder that it's time to consider the flip side: which Community Share Association will you participate in this summer?  The blossoms will be on the vine before we know it and Greenification is in the air.


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