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Topica Greenified by Green Business Alliance Again

Topica Inc., a leading provider of email marketing solutions, implements changes in an effort to go green and boost environmental sustainability two years in a row! 

San Francisco, CA – June 24, 2009 – Topica Inc, a leading provider of email marketing solutions, announced today that it has Greenified for the second consecutive year. With the guidance of Green Business Alliance, Topica has successfully implemented specific green operating procedures that benefit the environment and its employees while also enhancing the planet’s ecological health.

“Topica is committed to setting a positive example for other email marketing companies, be it by composting in the office or implementing campaigns that involve planting trees for every new client.” said Lindsay McMurdo, Marketing Director of Topica. “Green Business Alliance has empowered us with specific information to become Greenified. This company-wide awareness not only helps the environment but also demonstrates to our clients and customers that we’re making a difference.”

To Greenify their organization, Topica has made numerous changes to its daily operations relating to copying, printing, energy use and more. 

“We are proud that Topica has made the commitment to Greenify its daily business practices for a second consecutive year,” said Hilary Kusel, executive director of Green Business Alliance. “As more businesses Go Green, the stress on the environment will decrease while precious natural resources are conserved. Topica is demonstrating that it is playing a key role to be a good environmental citizen, make a positive impact in its community and be a role model to customers and other businesses.”

About Topica Inc.

Topica Inc. is a privately-held email marketing solutions provider located in San Francisco, California. It has been helping small and medium-sized companies acquire new leads, convert those leads into customers, and grow their businesses through end-to-end email marketing solutions for the past eleven years! Serving over 1600 clients in 20 countries Topica is internationally known. Due to its commitment to permission-based emailing, Topica is a member of TRUSTe and the Email Sender & Provider Coalition of the NAI (National Advertising Institute), and all of Topica Solutions are 100% compliant with state and federal privacy, permission and anti-spam legislation. For more information visit

About Green Business Alliance

Green Business Alliance is a national firm helping companies “Go Green.”  They have assumed a leading role in enabling organizations to Greenify their daily business practices. Their proprietary guidelines give specific direction to companies who are looking to implement more environmentally responsible business practices. Upon completion of their Guidelines to Greenify, member organizations receive the “Greenified” seal, placement in the GreenVisibility Directory as well as other recognition premiums. To Greenify not only helps the environment, it also provides a compelling reason for prospective customers to work with a business. The organization is based in Boca Raton, Florida and can be found on the web at .

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